Italian skilled soccer membership Juventus has launched its personal token to allow followers to take part in voting and polling.
Following a year-long improvement, Juventus’ branded token is now out there on Socios.com, a tokenized fan-voting platform for sports activities, based on a Dec. 2 announcement.
The token’s preliminary value is 2 euros ($2.22) per token, whereas a restricted quantity of free tokens can be out there via the augmented actuality characteristic of the Socios.com app, “Token Hunt.”
Followers who maintain the token will have the ability to vote in a spread of club-related choices, the primary of which is able to decide the membership’s track for when it scores a aim.
Sports activities embracing the crypto world
Initially, the membership deliberate to launch the token within the first quarter of 2019. The choice to develop a branded token adopted the same initiative by Paris Saint-Germain (PSG). PSG’s partnership with Socios.com additionally permits followers to vote and likewise confers VIP standing and/or rewards to holders.
Sport groups around the globe have actively embraced branded tokens to enhance interplay with their followers. In mid-October, the Sacramento Kings NBA basketball workforce partnered with CryptoKaiju to launch crypto-collectibles backed by non-fungible tokens.
Germany’s FC Bayern Munich is the newest soccer membership to announce blockchain-based merchandise for followers via a partnership with Stryking Leisure to supply digital collectibles of its gamers. As reported, extra golf equipment are anticipated to affix Stryking as licensing companions for the system.