Asset tracking continues to be one of the most popular IoT use cases, with the global IoT-supported asset tracking market expected to account for over 90 percent of all connected enterprise and industrial solutions by 2030.
Helium conducted primary research in both 2019 and 2020 to better understand customer asset tracking use cases. Key takeaways include:
- Despite strong interest in asset tracking, a majority of survey respondents were not tracking their assets
- The majority of respondents engaged in asset tracking were driven by loss/theft prevention
- The largest barrier to using an asset tracking solution was cost
- There was an urgent need among respondents for asset tracking solutions
We are excited to do more research this year to gain and share additional insights into the state of asset tracking, and we are happy to be joined once again by Digital Matter.
If you have an existing asset tracking use case, or you anticipate having one in the future, take the 2021 survey here.
Showing Our Appreciation
To thank survey respondents, every eligible participant who completely fills out the survey will receive a copy of the findings summarized in a finalized report.
All responses are private, and report data will be anonymized.
In addition to receiving a final report, the following appreciation gifts will be sent to respondents with interesting and compelling use cases:
- 10 Helium Developer kits
- 10 Yabby Edge indoor/outdoor trackers from Digital Matter with 3 months free Telematics Guru software*
*Expected shipping date January 2022
Timing
The survey will open starting at 8am PDT on Wednesday, October 6, and will close at 11:59pm PDT on Monday, October 18. We will share the finalized report with eligible respondents the week of October 25.
Growing Demand for Asset Tracking
At Helium, based on inbound demand and outbound efforts, asset tracking demand remains high, and yet legacy connectivity technologies continue to be costly and complex. Asset tracking requires the following components to create successful use cases:
- Accuracy. There is no point in tracking valuable assets if you don’t know exactly where they are at all times.
- Long range/dense coverage. For assets moving across state lines or going into rural areas, Wi-Fi and Bluetooth don’t provide the range or coverage needed to track location.
- Low power consumption. Tracking assets on long journeys becomes very difficult when the tracking battery keeps dying.
- Good economic model. The cost of running sensors and devices on private networks proves too costly for the majority of asset tracking use cases.
Many companies are searching for viable asset tracking solutions to help them with a wide range of business concerns, including (but not limited to) revenue loss due to inefficient operations, evidence for insurance cases, preventing theft and loss, and internal operational visibility.
Terms and Conditions
NO PURCHASE OR PAYMENT NECESSARY TO ENTER OR WIN. VOID WHERE PROHIBITED. BY ENTERING, YOU AGREE TO THESE OFFICIAL RULES, WHICH ARE A CONTRACT, SO READ THEM CAREFULLY BEFORE ENTERING. WITHOUT LIMITATION, THIS CONTRACT INCLUDES INDEMNITIES TO THE SPONSOR (DEFINED BELOW) FROM YOU AND A LIMITATION OF YOUR RIGHTS AND REMEDIES. THESE RULES MAY BE UPDATED AS DEEMED NECESSARY BY THE SPONSORS IN ITS SOLE DISCRETION.
Eligibility Requirements
To be considered eligible to receive the final report and possibly an appreciation gift, participants must be 18 years or older, use a work email address, and completely fill out the survey.
How to Enter
To participate in the survey and to be eligible to receive an appreciation gift and the final report (no purchase necessary, no prior entries required), respondents must:
- Meet the eligibility criteria.
- Submit your entry before 11:59 PM PDT on October 18, 2021.
- Share detailed responses to appropriate questions.
To submit an entry, a participant must meet the following requirements:
- Each entry must be completely filled out including a detailed response to any open field questions and a work email address submission.
- Questions must be filled out to the best of contestant’s knowledge at time of survey.
- Entries may not include any third-party trademarks (logos, names) or copyrighted materials (music, images, video, recognizable people) unless you have obtained permission to use the materials.
Limit one (1) Submission per Participant throughout the Submission Period. In the event any Participant submits more than one (1) Submission, the last Submission received by Sponsor will be deemed that Participant’s Submission. Participants assume all risk of lost, late, misdirected, incomplete, or unintelligible Submissions.
Sponsor’s (or its contractor’s) servers and clock shall be deemed the official clock for all phases of the survey, and participant’s proof of a submission does not constitute proof of receipt by Sponsor. Sponsor is not responsible for (i) lost, misdirected, late, incomplete, or unintelligible Submissions or for inaccurate Submission information, whether caused by participant or by any of the equipment or programming associated with or utilized in the survey, or by any technical or human error that may occur in the processing of Submissions; or (ii) any printing, production, human or typographical errors in any materials associated with the survey.
Sponsor reserves the right in its sole and unfettered discretion to disqualify at any time any Submission containing obscene, offensive, pornographic or sexually explicit material, or libelous, disparaging, infringing or other inappropriate content or subject matter (as determined by Sponsor in its sole discretion).
ADDITIONAL REQUIREMENTS
Sponsors are collecting personal information primarily to process the Submissions and to contact you if necessary, and by entering, you agree to the sharing of your information with the judging panel, added to general email list, and third parties Sponsor retains to assist in administering the survey.
